Ludacris continues finding ways to secure the bag outside of the rap world. The latest instance of this arrives in the form of a funny new commercial from Harry’s.
In the commercial, which was unveiled Aug. 15, Luda is teaching his son how to read, using the book Chicka Chicka Boom Boom to do so. After letting loose a variation of the book’s title, Luda goes to wash some dishes, where he finds that the sequence of sounds is stuck in his head. A few seconds later, we see Luda creating a rap version of the sounds as he takes a shower using Harry’s brand of body wash. It’s pretty rich stuff
This particular commercial is all about good vibes, which is something Luda has been giving off recently. A few weeks ago, one Atlanta woman claimed that the rapper had bought her nearly $400 worth of Whole Foods groceries. Sometime after the experience, she documented the experience in a heartfelt Facebook post dedicated to the rapper.
“Be like Ludacris y’all,” the woman wrote in a post dedicated to the Fate of the Furious star. “I know I’m gonna do it. Pay it forward. We can, every one of us, do SOMEthing for others. You never know a stranger’s full story when you reach out a hand and yank them into a better place. Thank you, Chris. God bless you.”
Shout out to Luda. Check out his new commercial below.